Description
If you’re planning a campaign against a company, it’s helpful to know exactly who you’re up against. By understanding who makes the decisions, you’re better placed to devise a campaign strategy that really works.
This short guide sets out the key power bases in a company, explains the basics of corporate structures, and will help you find company owners using free tools. Ultimately, by understanding who makes the decisions in a business, readers will be better equipped to devise a campaign strategy that works.